Issue Number 41: Leadership: How to Create a Winning Vision – Part 2

There are three steps to creating a winning vision. In the previous newsletter I shared the first step. Today we will move to the second step.

As you may recall, the first step is to follow the advice of the first-century Roman historian, Tacitus: “I have often regretted my speech, but never my silence.” Ask your customers what they want from you now, and what they think they will want from you five or ten years from now – and then actually listen to their answers. Do not tell them what you think they will need – let them tell you. It will also give you a chance to identify those who are just guided by the latest breeze, like a weather vane, and don’t have the more global perspective that leaders need.

The second step is to ask people in your organization where they think they, and the organization, should be going. They are closest to the trenches and can give you an invaluable perspective on what works and what does not work. You will have to weed out the self-serving responses and the worn-down axes people have been grinding, and they will have to believe what they tell you will not be used against them.

This is where the time you have spent nurturing trust will pay off. If you have nurtured trust with the people in your organization, they will be more likely to be honest with you. They will not simply tell you what they think you want to hear.

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